
It’s an Honor to Be Nominated...But It’s More Fun to WIN!
NAILS picks up an industry award for best trade magazine.
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NAILS picks up an industry award for best trade magazine.


Specialty retailers such as Bath & Body Works have mastered the art of turning browsers into buyers. Emulate their merchandising, marketing, and sales strategies and watch your retail sales surge.
Naming a manager to tend to the day-to-day needs of your nail staff and clients and to cultivate the department’s growth can transform a department that’s underdeveloped or overlooked to a thriving salon profit center.
With the booming popularity of pedicures, there are still some people who refuse the service because of two small (but very embarrassing) problems – their feet. Take the embarrassment out of this problem by learning the causes and remedies for smelly feet.
A visit to Scottsdale, Ariz., for the American Beauty Association’s annual Dialog conference was a perfect time to go up and visit Shelly Morley, our 2000-2001 Nail Technician of the Year.
Nail tech Georgette Garber-Torell says that felt is durable and absorbent.
To salon owner Jan Oates, they’re just as important as the salon service.
When it comes to our careers, we could all use a wise and trusted counselor. Whether you’re a new nail tech just coming out of school or have been in the industry awhile and are looking for some direction, one of the best ideas is to find a mentor who will show you the way.
When Susie Galvez bought Face Works Day Spa in Richmond, Va., two years ago, retail sales accounted for just 3 % or her gross sales. As part of her one-year plan, Galvez set her sights on boosting retail sales to 10%.
Russell Ross-Smith, who opened his first nail bar a little over a year ago, now has three TEN locations in London, with plans to open more this year. He was in the British army, stationed in Germany 10 years ago, when he first got the idea to open a nail salon.