
On the Road: Saffore's, Hollywood, Calif.
Check out a salon that specifically caters to men, including an NBA star or two.

Check out a salon that specifically caters to men, including an NBA star or two.

American Idol star Adam Lambert shows OK! readers his favorite beauty products.

American Idol's Adam Lambert loves "guyliner" and black nail polish. Should we expect to see more guys asking for polish?

Take a fun walk down memory lane as NAILS chronicles some of the biggest changes in the nail industry's unwritten rules from the past two decades.

New York Magazine looks at "mandals," sandals for men and gets the opinions of people on the streets of New York.

Cosmetic companies host Man of the Year contest.

Snoop Dogg Gets His Nails Buffed

Tim Crowley visits a California salon designed just for men.

Bringing more men into your salon can be easier than you think. With a few small tweaks to your existing salon space and service menu, a male-friendly environment could be just a beer away.

This male-friendly pedicure includes an earthy scrub and exfoliation followed by a pleasurable reflexology massage.

A National Grooming Day for Men is in the works.
The BlackBerry Balm Hand Massage was inspired by a pedicure client who was text messaging on his BlackBerry during the entire service, recalls owner Tamara Friedman.

Bringing more men into the client-mix may mean facing some unique situations. How we handle sticky or potentially uncomfortable situations can mean the difference between keeping and losing clients. We went to Tammi Regan, Daphney Schaffer, Kelly Williamson, and Nyree Matthews for some practical, expert advice about some awkward situations that happen all too frequently.
You’re finally ready to hit the male-client-recruiting scene, but which guy is right for you and your salon? Here are four common male clients…and tips on how to get them for good.

A salon exclusively for men may seem like a far-fetched idea, but ManKind in Fort Lauderdale, Fla., proves it can be done with flair. In a setting of beers and big-screen TVs, men get tuned up with an array of beauty services.

The same marketing techniques and business practices that have successfully lured women to your salon can be easily adapted to attract male clients. The key is to lay a foundation that supports long-term client care and has him feeling comfortably taken care of.
The beauty industry has catered to the needs of women for years, but it’s a wise business move to update the salon to reflect the current man-scape. Keep reading to learn five areas in which you can make your salon more man-friendly.