OPI Expands Advertising Horizons
InStyle magazine now features monthy full-page ads of the Rocky Mountain polish collection.
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InStyle magazine now features monthy full-page ads of the Rocky Mountain polish collection.









testIntroducing the top-selling OPI Nail Lacquer shades you and your clients love in a long-lasting, UV-cured, soak-off gel formula! Axxium Soak-Off Gel Lacquers are easy to apply for smooth, flawless results. Polish it on similar to nail lacquer, then UV cure!
If customers ever want to know which colors compliment their skin tones, point them in OPI's direction!
OPI introduces the OPI Artist Series, a defining moment in gel art, and shows how to create this abstract nail design.
OPI's new ProHealth makes removal easy.
Kupa Inc. introduces GelFinity, a new traditional LED hard gel enhancement line of products.
Gelacquer by Christrio is now UV and LED curable.
OPI Global Nail Artist Vu Nguyen created a step-by-step for a marbled look you can offer to clients this holiday season.
According to a Jan. 17 press release, actresses Stacy Keibler and Laura Linney were spotted wearing new OPI polishes at the 69th Annual Golden Globe Awards.
OPI’s new Brights collection is inspired by Alice Through The Looking Glass.