BH&G Plants a Seed for Professional Polishes
Better Homes & Gardens showed the summer season polishes and mentioned a few favorite professional brands.
MENU
SEARCHMENUSEARCHBetter Homes & Gardens showed the summer season polishes and mentioned a few favorite professional brands.
Glamour's editors swoon over Essie's Allure
We've rounded up some scrubs and masks to give you an idea of the breadth of selection.
It’s smart to retail items that go hand-in-hand with your nail services, like polish and hand lotion, but if you go beyond these basic retail items, it can really set your salon apart from the pack. This month, we’re featuring lip wear. From tasty lip glosses to exfoliating lip scrubs, and even some lipstick shades, these products will keep your clients puckered up.
Dozens of nail experts tested hundreds of products and selected the ones that impressed them most for InStyle's April story "141 Best Beauty Buys."
InStyle’s editors recommend Essie color in Boat House, a coral-shade, which is dubbed the little black dress for nails.
Day-Glo shades are the hot shades for summer. Allure, Cosmopolitan, and InStyle all do major features on these sunglasses-required shades. Stock up with colors from CND, OPI, Jessica, Essie, and Orly.
Who knew that Essie herself creates all the names, as well as the colors?
Continuing show season, America’s Beauty Show (formerly the Chicago Midwest Beauty Show) took place March 1-3, 2008.
A four page, full-color feature on foot care and nail styles show off the best looking feet.
Essie’s new summer polish collection includes vibrant and bright colors such as Guilty Pleasure and Escapades.
The first big show of the year, the International Salon & Spa Expo (ISSE), kicked off in Long Beach, Calif., January 26-28, 2008. The show, hosted by the Professional Beauty Association (PBA), is the West Coast’s biggest show. More than 30,000 attendees visited booths from more than 465 exhibitors.
Essie’s new Bridal Collection features six new shades that are sure to be the fashion of upcoming spring weddings.
We asked NAILS readers what new retail products they’ve recently introduced. Far and away the most popular move was to add a new polish line from the top professional brands. Cuticle care products and lotions were also popular choices. Foot care follows in fourth place, then skin care, with Entity’s Nanovive Skin Revival System a particular favorite.
Essie Cosmetics and The Style Network donate profits from Style.Berry polish to Dress For Success.
The editors of Allure review and evaluate more than 2,000 beauty products before issuing their Best in Beauty list. See which nail products earn their praise and why.
o preserve the life of your lacquers Essie recommends cleaning the neck of the bottle after every use.