Is it Wise to Share Ideas with Other Salons?
We asked a salon owner, an employee, and a both renter this very question, and receive three different responses.
by Staff
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We asked a salon owner, an employee, and a both renter this very question, and receive three different responses.
This is what you’ve been waiting for. You have a full book and clients waiting. So, what’s the problem? The problem is you need more space for nail tables, a way to manage a heavier workload, and capital to fund the expansion. Fortunately, solutions are near at hand.
You know what you do to meet safety and sanitation regulations, but how do you get that vital information across to your clients? NAILS can help. Check out these marketing tools designed to help educate your clients on how you protect them.
Many have tried — and many have failed — to do for nail salons what Starbucks did for coffee shops. Our report shows that it’ll take innovative hiring, a simple and consistent sanitation program, and a major consumer PR campaign in order for a salon chain to become the name that clients most trust.
When NAILS polled its readers about their top salon challenges, competition from discount salons ranked second on the list, just behind attracting and retaining new clients. But for every tech feeling the sting of low-priced competitors popping up on nearly every street corner, there are many who have made peace with the problem; some have even used the competition to spur them to adopt higher levels of customer service and more stringent sanitation standards.
Nail polish and manicures headline in a play.
Do you think it's important for nail manufacturers to advertise in consumer media?
Bartenders have barbacks, helping to keep glasses clean and bars well-stocked, and hair stylists have assistants, helping to clean and prep the hair for styling, so what about nail techs? Can hiring cosmetology students or new graduates as assistants help your salon make more money?
M&M Nails & Wellness Center wins 2007 Salon of the Year award. Owner Maisie Dunbar calls it "the pinnacle of my nail career."
A National Grooming Day for Men is in the works.