Acquaint Yourself with Essential Oils

Use this photo gallery to learn about some of the most popular essential oils.  A description of the oils' properties and a category for use are included.

Four Truffles Earns the LHJ “Do Good” Stamp

Four Truffles natural and organic body care brand joined a select group when it was awarded the Ladies Home Journal (LHJ) “Do Good” Stamp for its philanthropic efforts, which include creating a circle of giving for women. LHJ celebrates corporations and brands that are committed to giving back to the community.

NAILS Readers Choice Awards 2017 Winners

Every year for the past 14 years, nail professionals have cast their ballots to choose the best products the industry has to offer. 

9 Salon Investments That Really Pay Off

Sometimes you have to spend money to make money. Salon owners share their salon-tested investment ideas — both big and small — that not only pay for themselves, but boost profits over time.

Back to Nature - Examining "Natural" Ingredients

If ingredients sound good enough (and safe enough) to eat, then most people assume they’re good enough to be used on the body…including nails.

Flowery Beauty Products: Celebrating 75 Years of Leadership

Anniversaries are a time to reflect on past accomplishments and to evaluate plans for the future. Flowery Beauty Products takes the occasion of its 75th Anniversary to do just that. 

Ion II Pedispa

Alfalfa now offers customization on this spa: You select the base color, panel color, massage chair, and upholstery color.

We Owe it All to Mom

Our mothers were our first teachers and quite often our best teachers.

Product Spotlight: Focus on Cuticle Care

Use these oils, creams, removers, and tools to keep your clients’ cuticles healthy and their nails looking great.