With 2010 right around the corner, and New Year’s resolutions floating around your mind, what better time to rededicate yourself to new experiences in the new year? A great way to build your business is to reinvest in your greatest asset — yourself (and if you are a salon owner, your employees too). There are so many different options for continuing education. Here’s a quick refresher of where you can go to increase your knowledge.
On one hand I’m so excited to approach the end of this difficult journey, but on the other hand I'm like, "What am I going to do with myself once I'm done?"
Everyone needs to promote more, but that doesn’t necessarily mean you need to spend more. Think about guerilla marketing. Guerilla marketing means thinking outside the traditional ways of marketing.
Whether the economic times are flourishing or floundering, many leaders get stuck in the same trap: They don’t take time to stop and reflect on what they’re doing. Because there’s so much for them to do and they have so much responsibility and accountability on their shoulders, they’re constantly on the go, striving to deliver results. That’s why they need to take a step back, and give some serious thought to what they’re doing and why they’re doing it.
This week’s highlight: a visit from a Tammy Taylor educator. She demonstrated how to accomplish the perfect pink and white sculpt. We had some fun, we learned some things, and I ordered the student kit.
These days, most salons offer party packages of some type or another. You may service the occasional bridal or birthday party, or maybe you market a “Girl’s Night Out” party package for clients to book with their friends, but have you fully tapped into the party market? Have you ever thought about actually throwing the party yourself?
In the past two weeks I have become obsessed with buying nail polish. What is even is worse is that my husband is condoning this habit. I have been compulsively going to Sally’s, Salon Centric and