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More and more salons are discovering the benefits of e-newsletters. From featuring coupons to promoting a new product or service, they’re helping salons reach out to new and loyal clients in a fun, up-to-date way. Find out how you can get your own e-newsletter in your customers’ inboxes.
How does a new graduate go about building her clientele? Veteran salon owner Shari Finger has 10 tips to get started.
As a salon owner or manager you may struggle with one question daily: Where does all the money go? You generate plenty of income in services and retail sales, yet there is little left to show for it at the end of the month. To regain control of your profitability, learn about the six profit points that make or break a salon.
Beauty industry consultant and success coach Bryan Durocher wants to help you meet your potential both personally and professionally. To that end, he offers these top five tips to make a bigger splash with less effort.
Are you secretive or do you love to share all you know and have with your fellow nail techs?
How about starting a membership program for loyal clients?
Cindy Stamper has worked for Premier Salons for most of her career ... and she's still learning new things every day.
Enhancing your windows does not have to be an expensive or time-consuming ordeal. With a little imagination, you can really make your front window stand out. Use this monthly planner with plenty of practical tips to get you going.
Too often nail professionals get caught up doing the same thing day in and day out and lose sight of the incredible possibilities that exist to expand their services, businesses, and even their own professional growth, says Star Nail's Tony Cuccio.
