Essie Queries Consumers on Special Polish Memories
Clients' recollections of those special events that were made even more special by the perfect polish.
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Clients' recollections of those special events that were made even more special by the perfect polish.








As seen on Periscope: Cuccio global education director Marilyn Garcia demonstrates how to use Cuccio Veneer 3-D Design Powder and Cuccio Colour Veneer gel-polishes to create custom colored acrylic you can use to execute 3-D nail art. In this video narrated in English and Spanish, Garcia creates a cupcake design. Follow us on Periscope (@nailsmag) for a behind-the-scenes look into our world.
Essie’s new brightening system is a comprehensive three-step program that delivers instantly refreshed nails, achieving reduced discoloration, stains, and dullness after just one use.
The new gel-polish line will is vegan and non-toxic and can be used with both LED and UV lights.
This Essie flagship salon carries the brand’s entire product line, luring clients away from the Strip and offering a more complete salon experience in Town Square Las Vegas.
Gels are highly sensitive and tricky to produce. Keeping strict control over temperature and environment is critical for product quality.
Betina Goldstein for Essie created a vibrant reverse French manicure for Veronica Beard's Spring/Summer 2019 collection.
For Opening Ceremony's Spring/Summer 2019 show, Julie Kandalec for Essie created bold negative space and gingham nail designs.