The International Salon & Spa Expo (ISSE) Long Beach, held January 26-28, is billed as the West Coast’s largest and most influential total beauty event. Produced by the Professional Beauty Association (PBA), the ISSE concept has evolved beyond the traditional “hair” show to really incorporate a diverse exhibitor base covering hair, nails, cosmetics, esthetics, wellness, massage, and advanced education. More than 400 beauty brands were on display for nearly 40,000 beauty professionals in attendance. ISSE Long Beach 2014 will be held January 25-27.
If you’d like to see how this year’s favorite products stack up to years past, log on to www.nailsmag.com/RCA to take a look at what products are consistently on the list from year to year and who has broken into the club of finalists. (You’ll notice slight modification in our categories from year to year to reflect industry trends.)
Stay Polished Nail Boutique, a nails-only salon, retains customers with personalized hour-long treatments and perfected product application systems. By staying current with the latest gel-polish trends, the salon preserves its status as a “go-to” salon in La Jolla, Calif.
October is Breast Cancer Awareness Month, a time of year when many companies introduce lines of pink and breast cancer awareness inspired products. Most of these companies even donate a portion of their profits to help fight breast cancer.
The runaway best-seller Fifty Shades of Grey gives us all the perfect excuse to have our nails polished in any (or more!) of these 50 shades of grey nail polish.
With a passion for beauty and business, Elmien Scholtz, owner and founder of Bio Sculpture Gel has been awarded the Ernst & Young’s Entrepreneur of the Year Award in the Emerging Category for the Southern African leg of the competition.