Here Today, Gone Tomorrow
Don’t get caught off guard by a planned or sudden staff absence. With a bit of thought and planning, extended leaves won’t negatively impact clients or salon income.
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Don’t get caught off guard by a planned or sudden staff absence. With a bit of thought and planning, extended leaves won’t negatively impact clients or salon income.
Clean up the book? Update client files? Isn’t that like cleaning out the attic — a good idea, but not something you actually get around to? It’s a matter of setting aside the time — your clients will notice and your retention rate might improve.
Having problems getting that bottom drawer shut all the way? Do you have boxes, plastic bins, and show bags filled with unused goodies sitting in odd corners? Do you have a cupboard filled to overflowing with nail products and supplies? If so, it’s time to reorganize.
Learn to say “no thank you” to things that don’t match your goals or you just don’t enjoy. And start saying “yes” to things that are more fun, rewarding, and interesting.
Book details 10 commandments to provide a world-class customer service experience.
Get the lowdown on: the dos and don'ts of website design, salon-finder sites, the Yellow Pages (printed and online), designing a great business card, placing a newspaper ad, and more.
You’ve got your place on the web. Now… how do you get people to go there? Using smart search-engine optimization (SEO) techniques, such as using common keywords, and updating your site are two good places to start.
“Getting to really know your team can make all the difference,” says salon coach Heather Goodwin. “One book I strongly recommend to salon owners is What Color Is Your Personality? by Carol Ritberger, Ph.D. The exercises are fun and can truly put your team over the top on working together, handling challenges, and developing goals.”
Have you fallen short of achieving your goals? You can move forward, create clarity, and put realistic steps in place to bridge the gaps in your life.
From lack of training to sanitation lapses to treating medical conditions, it’s time for nail techs to come together and raise standards in these all-important areas. Industry chemist Doug Schoon discusses what he sees as the three greatest challenges facing our business and what we can do — as an industry — to face them.