You first met The Manicurist — aka Rebecca Seals — in our April issue and judging by your response, you enjoyed her “pull no punches” attitude. Here’s her take on free repairs, last-minute changes, long-winded excuses, and other headaches of daily salon life.
Everyone wants to be the master of her own time, but with clients, friends, and family all pulling in different directions, how can we? This is a call to all nail professionals to snatch your appointment book from the hands of your well-meaning (but clueless) clients, and take control.
A good manicure or pedicure should make clients feel special and pampered. Some services push the boundaries in terms of techniques, ingredients, and price to make them exceptional. Take a look at these services that go above and beyond.
Before there were dollars and cents— in fact before there was any kind of currency — there was barter. You give me this and I’ll give you that. From other professional service providers (dentists, electricians, yoga teachers) to weekend getaways, nail techs are still using this practice today.
Veteran nail tech Shari Finger—owner of Finger’s Nail Studio in W. Dundee, III—fields reader questions in the areas of salon management and workplace politics.
From a newbie tech who’d discount to get in new clients to a veteran tech who offers an alternative to discounting your core services, we offer you multiple perspectives on this issue.
When NAILS polled its readers about their top salon challenges, competition from discount salons ranked second on the list, just behind attracting and retaining new clients. But for every tech feeling the sting of low-priced competitors popping up on nearly every street corner, there are many who have made peace with the problem; some have even used the competition to spur them to adopt higher levels of customer service and more stringent sanitation standards.
Sell one more bottle of polish each day. If you sell one $10 bottle of polish you should make $5 net profit on it, adding up to an extra $1,800 a year.