Have you been using Twitter as a way to promote your business? Whether you use 140 characters or less to share appointment openings, Instagram photos, or retweet your favorite clients, this social network is a must for the modern day nail artist.
It’s hard to ignore the presence of bloggers in the nail industry. They have taken the world of beauty by storm and some blogs are even a part of a daily diet of reading. These women post reviews, paint swatches, and create exquisite art that keeps their followers coming back for more. But I bet you didn’t know that a good number of these nail enthusiasts are actually professionals, and that many of them made the decision to go to nail school after establishing their blogs. Learn how a tiny corner of the Internet encouraged these nail lovers to become licensed nail techs.
Ever dream big about doing the nails on the cover of Vogue? Perhaps you want to be the next Naja Rickette or Tom Bachik, dressing up the digits of Hollywood’s finest. If you’re a nail artist who is ambitious enough, anything is possible. Having an agent can help make your dreams a reality that much faster.
NAILS and sister publication VietSALON Magazine joined CND and Beauty Changes Lives (BCL) in honoring actress and philanthropist Tippi Hedren with the BCL Legacy of Style Award.
Hosting a party can be stressful, but ultimately rewarding.
It never hurts to pinch a few pennies. We asked salon owners and nail techs for some of their best money-saving tips and added a few of our own.
Beth Albrecht, Nails by Beth, Kitchener, Ontario, Canada
From stealing to backstabbing, there are certain things you should never do if you want your coworkers to respect you. Most of these should be common sense, but read on to make sure you are not the problem at your salon.
Beth Albrecht, Nails by Beth, Kitchener, Ontario, Canada
Summer is prime time for nail care as more people wear open-toed shoes and take off their gloves. Sometimes a service in 100-degree temps is more about escaping the heat than it is about getting glammed up. Consider offering your clients cool-down services this season that combine relaxation and nail sophistication.