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If you’re a nail technician there’s no shortage of goals that can be accomplished in this industry. Some technicians dream of winning competitions or taking on celebrity clients. But for others, the dream is to launch a successful product. Take it from those who have done this before, a great idea doesn’t necessarily translate into a smooth debut. Learn from these professional case studies what it takes to sell your invention to your peers with maximum impact.
Learn how to apply this new Los Angeles-based gel-polish line.
Clients and techs who love ibd JustGel gel-polish will be happy to learn that the brand has jumped on the longer-lasting polish trend. Advanced Wear Pro Lacquer comes in 96 shades, matching every JustGel color.
Essie’s newest offering, GelCouture Nail Polish, comes in 42 new colors. This longer-lasting polish is inspired by fashion masterpieces and the world of quality craftsmanship, hence the cool bottle.
Heather Aquino of Paint Your Piggies in Bradley, Ill., impressed a year ago with her handmade business card holders. This multi-talented tech has more up her sleeve, as she also hand paints shoes.
IBD is brightening up summer with its Island of Eden gel-polish collection. Because tropical is always topical, here are three nail art looks using the collection, complete with how-to instructions.
The NAILS team walked the show floor July 24-26 to see what was new for the year in professional beauty. Along the way we saw some amazing nails.
The nail industry in England, Scotland, Wales, and Northern Ireland has exploded in recent years, with trendy, quick-service nail bars appearing on virtually every street corner and mobile nail techs servicing clients at their homes. But the increase in the number of nail techs has also raised concerns regarding licensing rules and salon safety.
Lead manicurist Rosa Vargas made waves with butter LONDON at Miami Swim Week.
What do photographers and art directors look for when hiring a hand model? Turns out you can't just take any hand, slap some polish on it, and hope for good photos. Here's what it takes.
