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Specialty retailers such as Bath & Body Works have mastered the art of turning browsers into buyers. Emulate their merchandising, marketing, and sales strategies and watch your retail sales surge.
Sally Hansen's newest product, InstaGel Strips, combines a gel mani with adhesive nail decals.
Tohnnie Smock, Rochester, N.Y. @nailsbytohnnie
Where do you buy your products and supplies and why? We posed this question to salon owners, employees, and booth renters to get a feel for the buying habits of nail professionals.
The Valentino Beauty Pure is a nail dust collector and an at-the-source air filtration system in one. All nail dust and odors are eliminated after being pulled down through a state-of-the-art filter, leaving nothing but clean air, says the company.
On April 29, OPI joined the Beauty Bus Foundation for the organization’s third annual Beauty Drive as the event’s official nail care sponsor. The Beauty Bus Foundation is a non-profit organization that provides free, in-home beauty
Beauty Changes Lives shares stories about how beauty has made a difference in the lives of students.
Six salons in upstate New York and northern Pennsylvania faced a long rebuilding process after they were destroyed in August by the one-two punch of Hurricane Irene and a severe tropical storm just several days later.
The Valentino Beauty Pure Generation III table model delivers a fashionable and smaller solution to harmful dust and odors right at the source.
