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We're finishing our series on client events. We have covered so much over the last few weeks. Here are the final preparations to make your event a success.Station Set Up: Make sure that all of the
Kudos to Nikki! She did a great job on both of our TV segments with WCIU-TV You & Me and 190 North on ABC. (Below is a nail art design Nikki did for the 190 North
Today a woman from a local business to whom I'd previously given the salon-marketing postcard came in for a gel manicure. She mentioned that she had stopped by three times when we were not there. Business
Well, it’s the three of us now: Natalie officially left the other salon a bit earlier than we expected. Although she was emotionally ready, losing the small income she did have from the other salon will
Due to the need for discretion during the early planning stages, Vicki requested that we wait on posting her first few weeks of blog posts until now. Vicki wrote this one on April 22. Don't worry;
Jill, we have tried some of these methods for our client events. We have had them register at a different table instead of the front desk and this really helped us to make sure the guests
Preparing for a client event takes time and planning. So far, we have covered picking a date, selecting the event type, sending out invitations and getting employees to volunteer. The next step is to plan and set
I agree, client events are a very fun way to let clients see what your salon has to offer. We host several events a year at our salon. We always host an event for our salon
I hope you have been enjoying our focus on loyalty programs and how to reward our clients. We have covered loyalty cards — a way to reward our clients for purchases, referrals, and pre-booking, etc. Last
Today has been one of the most bizarre days in my career... starting with totally not recognizing my first client — whom I have known since she was 11, over 10 years ago. Seriously, she was
For the last 19 1/2 years I have been rather stubborn about not making confirmation calls. I am not a babysitter, and I firmly believe that if you aren't responsible enough to keep the appointments you
If you are just tuning in, we are talking about loyalty card programs. Be sure to check out last week’s post on the same topic. This series is just options/suggestions that I’ve come across when out
This is true Jill. I counted my loyalty cards and had dozens. They require an organizer all their own so they don’t clutter up my wallet. I use several of them every week around town. For
Do me favor and go get your purse before you read this article. Look inside. Try to see past the miscellaneous receipts, loose change, and multiple tubes of lip gloss or lipstick. How many loyalty/punch cards
Grumble grumble ... cursing under my breath ... grumble grumble ... grrrrrrr. Don't pretend you've never had a client like this — the one who ought to be a great client. Takes excellent care of herself,
Setting the right pricing for services is a non-stop nightmare. If I set my prices too low, I spend all my time defending my decisions to my colleagues. If I set them too high, I spend
On my last blog update I was talking about the option of moving back into a renter position. I have decided not to do that. I love my office hands down. I am just not willing
