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More and more salons are discovering the benefits of e-newsletters. From featuring coupons to promoting a new product or service, they’re helping salons reach out to new and loyal clients in a fun, up-to-date way. Find out how you can get your own e-newsletter in your customers’ inboxes.
Do you have a cheat sheet for the specific use of each drill bit? One of my clients asks what every bit is for every time shee comes in.
Which came first, the chicken of the egg? That’s an age-old question that can have even the most sensible person engrossed in a deep discussion over the subject. A similar question looms over the professional beauty: do style trends drive product innovations, or do products innovations bring new trends to the forefront?
While it’s always important to find new clients, don’t forget the ones you’ve lost along the way. If you can discover why they left, you can determine the best technique to woo them back.
Should you list your salon on the Internet? With free listings you have nothing to lose, but the jury’s still out on the benefit of paying for online advertising.
Gel nails have their own lingo, their own tricks, their own innuendo. Here we tapped gel manufacturers, educators, and users for 21 bits of gel insider info. From terms like “capping,” “pillowing,” and “freezing” to why you can’t handle your product the same way you do acrylic, these techniques and tricks are good to know no matter how long you’ve been doing gels.
Before you order a batch of cards, read these tips. It might mean the difference between a nice card and great looking one that makes a bold statement.
Some questions get asked and answered again and again. Electric files, what with all the controversy they can kick up, are a source of perpetual wonder. We wrangled manufacturers of electric files and bits and got them to share the answers to the questions they hear most.
Kupa has created a bit that makes backfills easier and faster.
New Absolute Reconstruction Pink acrylic powder arms nail techs against flat nail beds, short nail bed, bitten nails, and otherwise imperfect nail beds. Reconstruction Pink offers ideal opacity in a skin-flattering pink that’s formulated for camouflaging imperfections and creating the illusion of long, graceful nail beds. Here, reconstruction Pink used to elongate a short nail bed.
