With a calendar full of Instagram Lives and the new hashtag #AmplifyDiverseHair, the Wella family of brands is inviting the professional beauty community to help drive change.
The event will raise money for two organizations Wella supports: the Professional Beauty Association's COVID-19 Relief Fund to aid in salon industry recovery efforts and The Loveland Foundation, an organization committed to showing up for communities of color in unique and powerful ways, with a particular focus on Black women and girls.
Color and Style Leader and Top Education Supplier Forge School Kit Partnership
The announcement will not impact the continuity of the Professional Division’s work and the collaboration with its customers and partners.
See what four talented young hairdressers created when paired with two Intercoiffure members as their mentors. This ultimate mentorship experience culminated in a mainstage presentation at an evening gala.