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Michelle Pratt

Contributing Writer

 

Wellness|Articles|Oct 1, 2006

How to Prevent Lifting

Lifting acrylic nails are frustrating to the nail tech and annoying to the client. Left uncorrected, they could trap water and be the first step toward a bacterial infection. But before we get defensive and start pointing fingers, let’s check out the nails — and let them do the talking.

Business|Articles|Jul 1, 2006

Your Power of Suggestion

As a nail tech, you know a lot your clients don’t know — from trends in the industry to what products will help with skin and nail problems. But don’t keep it to yourself! By using your knowledge to educate clients, you could significantly impact your bottom line. Learn how to use your power of persuasion to meet clients’ needs — and to boost your retail sales.

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Technique|Articles|Jun 1, 2006

Going primerless

Techs trained to include the third step of the acrylic application process -- primer -- may have a hard time dropping the insurance of this tried-and-true old friend. But many who have dared to explore this new, primerless world made the transition without missing a step. Is primerless the future of nails?

Wellness|Articles|Jun 1, 2006

Going Primerless

When acrylic nail systems first became available on drugstore shelves, and statistics came out stating the number of children accidentally burned by primer — more than 500 over four years — the manufacturers noticed.

Wellness|Articles|May 1, 2006

The Whole Nine Months

Your client’s body will go through lots of changes during pregnancy and so will her needs. Be prepared to accommodate and educate your client on ways you’ll tailor her salon experience during her nine months of changes.

Business|Articles|Apr 1, 2006

Keep the Momentum Flowing

You love being a nail tech and are happy with your career choice, but how do you keep the momentum building and avoid the proverbial rut? Knowing what motivates you, creating a positive work environment, and communicating with team member are just a few ways to ensure you don’t hit too many bumps along the way.

Business|Articles|Jan 1, 2006

Nothing Artificial

Ten years ago any nail tech would have called you crazy if you said you were opening a salon that offered only natural nail services. Today, successful natural nail salons are servicing a growing clientele, and most are doing it with very little marketing.

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Wellness|Articles|Nov 1, 2005

Lend a Helping Hand

Across the country nail technicians are donating their time and services to help women who are making the difficult choice to leave abusive relationships and addictive lifestyles. Through community programs and church ministries, techs and stylists offer home care tips and hands-on application to help lift these women’s spirits and get them ready to enter the work force.

Business|Articles|Aug 1, 2005

Spa Services Hit the Road

The mobile beauty business is booming as women want to bring the spa experience home with them. In part two of our article on mobile services, learn how to create a spa setting on the road, gather the right service providers, and market the fabulous experience you can provide.

Business|Articles|Aug 1, 2005

This Little Piggy Went to a Pedi Party

Ever thought your salon would be the first stop of a bachelorette party, or that your services would be a hot commodity for an office party? Group appointments that have traditionally been reserved for bridal parties have exploded into a must-have indulgence for a myriad of celebrations.

Wellness|Articles|Jul 1, 2005

Attitude Transformation

Feel like you’re in a rut? Give yourself an attitude makeover. Sometimes a change of perspective is all you need to ease the pressures of the daily grind and reconnect to the joys of your profession.

Business|Articles|Jun 1, 2005

Have Tools, Will Travel

Ever dream of getting out from behind the desk? Changes in the service industry have opened new opportunities to techs who want to stay in the business, but who crave variety in their environment.

Business|Articles|May 1, 2005

Your Personal Trainer

You could be making your first tentative steps into the beauty industry, or your book may be so filled with penciled-in names there’s no white space. Either way, if you’re uncertain what your next steps should be, it may be time to turn to a consultant.

Business|Articles|Mar 1, 2005

Top Dollar Techs

They charge almost double the average price for a set of nails and their appointment books are so full they turn away clients. What is it that allows these techs to command such a high fee, and how can their advice impact your bottom line?

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