Think Outside the Chair: Creative Marketing Ideas
Too often nail professionals get caught up doing the same thing day in and day out and lose sight of the incredible possibilities that exist to expand their services, businesses, and even their own professional growth, says Star Nail's Tony Cuccio.
Play It Safe With Paraffin
With so many sets of hands and feet dipped in the same paraffin bath day after day, should cross-contamination be a concern? The risk is actually low and we’ll show you how to keep it that way.
by Judy Lessin
The Spa Industry Gets Personal
Customization, mobility, and exclusively are just a few of the things we’ll be seeing more of in the spa industry in the coming months and years.
Signature Services: The Gold Digger Manicure
An alternative to the traditional French Manicure, the Gold Digger puts precious metal at clients’ fingertips using champagne and gold-infused products.
The Lemon Drop Pedicure
Like a tall, cold glass of fresh-squeezed lemonade for feet, the Lemon Drop Pedicure is good and good for you.
Attracting a College Crowd
College students are a new and interesting demographic for nail salons to target.
Expand Your Repertoire by Learning to Create Fabric Nails
Elaine Watson, a nail tech and educator based in Tarzana, Calif., describes her technique for French fabric tips.
SpaRitual Chroma Guide Color Harmony Ritual
Use this distinctive system to harness the power of color in your client's life.
10 New Tech Troubles
Think nobody knows the troubles you’ve seen? In fact, the problems facing new techs are predictable and preventable. Read on for the cures to 10 common newbie nail woes.
House of Hip: Some Like It Hot Salon in Miami
When Nikki Mallon and partner Gary Feinberg found success in their separate ventures, a salon and a beauty boutique, they merged the two to create an even greater success story. Now, nestled under one large roof in Miami’s South Beach, the couple’s two businesses have blossomed into five — much to the delight of their clients.
Festive Foot Separators
Nail technician Jill Wright rings in the holiday season with Hot Buttered Rum Pedicures.
Look Who’s Talking
Have you ever wondered who the person is attached to the voice on the other end of the telephone when you call a manufacturer for technical support? Meet four manufacturer’s educators and learn what a typical day is like.
A Cure for the Morning After
The extra take-home treat is the salon’s signature giveaway.
Win Clients with the Healthy Pedicure Approach
The general public has not been taught that techs treat entire foot, which can help deter and even cure many of their common ailments.
Do You Speak Spa?
Simplicity is key when you want to add that upscale spa feel to your basic pedicure, says industry consultant Bonnie Canavino/
Healing Hands: Helping Clients With Cancer
Respect, a sympathetic ear, and human contact are among the many gifts you can offer a client with cancer. Your gentle touch and professional skill can help her to feel pretty and feminine when feeling that way may be a struggle.
Backscratchers Accélawrap Fast Brush-On System
A brush-on application allows for ease-of-use and quick application, while the aerosol dryer is fast and provides a supersmooth finish.