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The Spring 2010 Makeup O-Wards, given out by O Magazine, picked five “most whimsical colors for your toes”: Orly Snowcone, Nicole by OPI Yellow, OPI Jade is the New Black, Essie Tart Deco, and Estée Lauder Michael Kors Very Hollywood Bungalow Pink.
Tweezerman’s Second Bottom Line program has been in place since the brand’s inception almost 30 years ago. The program supports humanitarian, environmental, community, and charitable organizations with a special focus on programs that support and empower women and children.
Beauty Bus Foundation is a non-profit organization that provides free in-home beauty and grooming treatments to empower homebound, terminally, and chronically ill people and their primary caregivers. OPI lent its support to the Beauty Bus Foundation as a sponsor of the first annual Beauty Drive fundraising event on April 25 in Los Angeles. The Beauty Drive highlighted beauty treatments from professional makeup artists, as well as manicurists from ROB|B, the nation’s first OPI Concept Salon.
In April, Essie Weingarten announced the eponymous company she founded in 1981 was acquired by L’Oreal USA.
Bold and bright polishes are undoubtedly harder to remove off nails. Self magazine shows readers how to get the polish off and prevent stains in the future.
Glamour magazine suggests 75 little summer beauty changes for its readers. For nails, try a statement manicure.
Glamour rounds up makeup and beauty accessories that make up the "turquoise craze."
Marie Claire magazine teams up with runway nail tech Elisa Ferri and Essie's Essie Weingarten to offer readers a four-step in-home pedicure class.
Shape magazine urges readers to "swap out ho-hum pinks and nudes for the season's vibrant, hot-now hues."
Shape's editors gathered up citrus-colored and -scented beauty products, including OPI's A Good Man-darin is Hard to Find.
According to Redbook magazine, the color experts say turquoise is the it color for 2010.
Redbook magazine sent some guys out for beauty treatments and got their reports. Bill, 31, tells readers what he thought of a mani-pedi at Red Door Spa.
Harper's Bazaar reports that "greige" polish — a mixture of beige and gray — is popular on the runway.
Think red polish is hot? A CND nail pro tells Instyle magazine to think nude.
Instyle magazine lists Sephora by OPI nail polish in Teal We Meet Again as an ATM-friendly beauty buy for this summer.
Lauren Conrad tells InStyle magazine her must-have polish is OPI Nail Lacquer in Dulce de Leche. "This is my current favorite. I love the pinkish tint," she says.
InStyle magazine rounded up five seasonal fashion trends and found polishes to match.
