
The Evolution of the Nails Industry
In the beauty world, nails went from being an afterthought to the center of attention. How has the industry changed in the last 50 years, and how have nail professionals navigated the journey?
Loading data...

In the beauty world, nails went from being an afterthought to the center of attention. How has the industry changed in the last 50 years, and how have nail professionals navigated the journey?




Consumer advertising by professional manufacturers is bringing welcome attention -- and credibility -- to salon brands.
I have to admit that I became giddy when Suzi Weiss-Fischmann, executive VP and artistic director of OPI, told me that bright, bold colors are the “in” look for Spring. As a girl who alternates between
OPI’s awards banquet recognized performance and artistic excellence in a number of nail design categories.
First it was Justin Bieber and Katy Perry, now it’s Serena Williams. OPI is partnering with the tennis superstar to launch the Glam Slam collection.
How many times does a great idea come up in a meeting then it never gets carried out? We’ve found that the monthly status meetings are critical to helping us achieve our goals.
Shrinkage is the term retailers use to describe missing product inventory. Simple employee error or sticky fingers can be the culprit. We asked the Secrets team for their view on this retailing pitfall in this month’s business-building update.
Odorless and low-odor acrylic systems promised to clear the air for salons and their neighbours, So why, a full decade later, do odorless products occupy only a small percentage of the market?
OPI created a special six piece collection with names and colors honoring the beachside Spanish city.
ProStay reinforces the message that the long-lasting lacquer line must be paired with its respective top and base.