
Be the “Best of” Your Town
Part substance, part strategy, staking out your spot on local “best of” lists requires a game plan. NAILS attempts to demystify the process of claiming your spot on the list.
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Part substance, part strategy, staking out your spot on local “best of” lists requires a game plan. NAILS attempts to demystify the process of claiming your spot on the list.





The People’s Choice Awards kicked off the celebrity nail sightings for 2016 last night.
Mark Twain is often credited for making the astute observation that "death and taxes" are the only certainties in life.Most of the time, I try very hard to keep in mind all the things that my
2018 marks the 35th anniversary of NAILS Magazine — and the nail industry loves an anniversary.
Founding NAILS publishers Peter Grimes and John Cipriano had an idea for a magazine. As they outlined their purpose in their first publishers' note, they said they wanted to “strengthen those involved with the nail industry by providing decision-making information on current industry issues, economic trends, management styles, sales and marketing techniques, and coverage of any and all events important to the further development of the nails industry”
I never actually set out to insult the readers of NAILS magazine, but on occasion I’ve done just that. When I write a column articulating what I see as a brutal and unpleasant truth about the
Congratulations to this year’s Mini Masterpiece winner, Elsbeth Schuetz, whose highly detailed and expressive rendition of “The Story Book” by William-Adolph Bouguereau wowed the judges. Other fantastic entries reproduced art from H.R. Giger to Michelangelo to Picasso.
Tucked into the corners of dark ballrooms at nail shows, some of the best nail technicians in the world compete against one another, sculpting dazzling nail art designs and perfectly precise C-curves. But what is it like to be a competitor? NAILS takes a quick look at the competition schedule of one veteran and one novice competitor at ISSE Long Beach this past January.
Are long red nails sexy?
The answer can vary from owner, to tech, to both, or none of the above. We asked three beauty professionals for their opinion and you can see that the answer is not clear-cut..