Targeting Seniors
Baby boomers turning 50 and older Americans are redefining aging. Appeal to them as clients by target marketing, customizing services, and understanding their concerns.
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Baby boomers turning 50 and older Americans are redefining aging. Appeal to them as clients by target marketing, customizing services, and understanding their concerns.







Jill Wright, of Jill Wright’s Spa For Nails in Bowling Green Ky., is an experienced pedicurist who offers this interesting foot filing technique.
Foot tools can potentially transmit infectious diseases. Strict compliance with state sanitation rules is essential when using porous and one-time-use items.
From liquid pumps with anti-fungal properties to jasmine-tinged fizzy tablets that refresh and rehydrate feet, here’s the latest on the nail industry’s top pedicure soaks.
SpaRitual products create the high-end feel of this pedicure offered by Kohler Waters Spa.
With an impeccable blend of high-end aesthetics, artistry, and hospitality, Labo Beauté promises to deliver an unparalleled experience
As a nail tech, you can’t diagnose or treat this fungus, but you can provide general information on avoiding athlete’s foot or preventing its recurrence.
We all learn early in our nail education to use caution when it comes to diabetic clients, since diabetes affects both the circulation and the nerves in the extremities — especially the feet.
Toe rings are hot for summer, and showing them off to customers by wearing them yourself is the best way to sell them.
Based on traditional Oriental medicine, Ki Nail Bar's Jade Stone Foot Treatment uses Jadience brand products, along with jade hot stones, to create a unique client experience.