New App and Tutorials Released for Gwen for OPI

OPI joins celebrity Gwen Stefani in announcing a new line of polish and accessories this year. Highlights include a bold red lacquer that pays homage to Gwen’s signature lipstick, a new semi-matte satin finish in gold

Red Carpet Ready

Admirers flocked to Gina Silvestro’s Swarovski crystal-adorned nails like paparazzi to Brangelina.

Happy Blinging with Swarovski Crystals

Networking is always helpful in our industry, so it's no surprise that networking in Gatlinburg, Tenn. at the Nail Tech Event brought to light that Swarovski Elements has chosen an amazing nail professional as an ambassador

Swarovski Crystal Nail Design Kits Step-by-Step

Gina Silvestro shows how to use a new Swarovski Crystal Nail Design Kit to create a stunning embellished look.

Creating Swarovski Encrusted Toenails

Last September when I was in the UK I noticed a big trend where the toenails are completely covered in Swarovski crystals. So this year, I made sure to get some tips on doing the service,

Real Nail File Earrings and Necklace

These charms are made of 100% metal, and they feature the emery board and a crystal stone on one side and the engraved Nail Jerks Logo on a solid gold finish on the back.

Retail Boutique: Purse Essentials

If we could carry the world in our purses, we would. But since we can’t, here’s an assortment of bag-friendly products — from mini mints to compact mirrors — that clients won’t be able to resist.

Swarovski Pedicures Are Trending in the U.K.

The Olympia Beauty Show is held in London annually and is similar to shows in the U.S. in that there are nail competitions and different manufacturer booths to visit and shop at. There seemed to be

Day 290: Swarovski Nail Art

Sarah Payne, Sarah's Nail Studio, Victoria, BC, Canada