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Looking for some new stuff to get excited over during this post-holiday quiet period? We've got just the selection for you, including new polish formulas, colors, and even botanical skincare.
MiniLuxe, a nail and waxing salon chain that started with one salon in Newton, Mass., recently announced plans to expand its concept nationally through a franchise program with the goal of opening up to 15 new locations throughout the Northeast and Mid-Atlantic by the end of 2011.
Salon owners are adding faster-than-usual manicure services to their menus to meet the needs of busy clients.
Nail techs incorporate the color swatches into their pre-service routine, and help clients narrow their polish choices.
It’s a strategy supermarkets have been employing successfully for years. “Club cards” — or store “memberships” — build loyalty, provide perceived value, and can even raise cash.
Mini polishes may be small in scale, but they are consistently best-sellers throughout the year. As demand rises, more manufacturers are expanding their permanent mini collections and some are creating new lines of minis for the first time.
MiniLuxe is introducing their collection of hand and body care to continue their mission of making self-care in a clean and conscious way.
Minx co-founders Dawn Lynch-Goodwin and Janice Jordan have introduced yet another exciting innovation for nail techs by offering a metallic base coat in combination with translucent Minx templates.
Minx has created a collection of six designs that can be applied by consumers at home and is offering them only to trained beauty professionals to sell in their salons.
