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Demo of the Manicure by OPI system, four simple steps that will turn a basic manicure into a profit-generating service. See how Manicure by OPI dramatically improves skin condition, and how nail and skin analysis can increase service and retail opportunities.
OPI’s awards banquet recognized performance and artistic excellence in a number of nail design categories.
Check out OPI GelColor's iconic shades, which only require a 30-second LED cure.
OPI lacquer introduces the three-step Infinite Shine Gel Effects Lacquer System. Rich, OPI color, shine that lasts up to 10 days, easy, soak-free removal, and no need for an LED lamp. Prime. Lacquer. Gloss.
OPI Competition Formula '09
OPI pays hommage to its Culture of Color with its first branded international short film. Featuring French DJ C2Cs Down the Road, the video features a surrealistic dance-off between four female dancers and a Thoroughbred horse. The featured lacquer colors Pink-ing of You, Red My Fortune Cookie, Need Sunglasses?, and No Room for the Blues each represent one dance style and one overarching theme, illustrating OPI nail lacquer as a a means of self-expression.
Pedicure by OPI. From ordinary experience to extraordinary spa pedicure.
OPI made a splash over its new Pro Spa line by launching at the Ciel Spa at the SLS Hotel in Beverly Hills, Calif. Editors experienced a mani, pedi, and relaxing treatments.
OPI introduces Infinite Shine Gel Effects Lacquer System available for purchase November 3.
Thanks to OPI chief George Schaeffer, the nail industry got some well-deserved positive attention from the press. Page One of February 3 Los Angeles.
