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In The Know|News|Apr 27, 2011

AII Acquires It’s So Easy, Poshé

In February 2011, American International Industries (A.I.I.) announced the acquisition of It’s So Easy Nails, a line of nail art accessories, products, and tools. A.I.I. also acquired certain assets from Almell Products, Inc., including the Poshé brand.

Nail Design|Products|Jan 1, 2011

Fun Polish

Fun Polish by It’s So Easy lets you create a truly one-of-a-kind look for each client — and even for each nail.

Nail Design|Articles|Dec 3, 2010

NAILS Readers' Choice Awards 2010: America's Next Top Nail Products

NAILS is pleased to announce the 2010 Readers’ Choice Awards, a round-up of YOUR favorite products by category, covering everything from acrylic systems to ventilation units. Now in its seventh year, NAILS Readers’ Choice Awards are selected exclusively by YOU, the readers of NAILS Magazine, from a list of nominees supplied directly by the manufacturers of the products themselves.

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Nail Design|Articles|Aug 3, 2010

Premiere Lives Up to Its Name

The Premiere Orlando International Beauty Event again proved itself as a vibrant beauty show, with more than 46,000 attendees present during the two-day show (which took place June 6 to 7). The show featured 350-plus classes, nail competitions, and NailTech Network Orlando (which was co-hosted by Beautytech.com and NAILS). Next year’s show will be June 4-6.

Nail Design|Products|Jul 1, 2009

Striping Tapes

It’s So Easy’s new Striping Tapes come in a variety of bright and shiny designs to expand your nail art creativity.

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