Woman on Fire
When you combine great desire and tracking on a regular basis, you see BIG results. Adrienne is on fire! I couldn't believe the turnaround in the past few weeks. From solid greetings and closes from the
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SEARCHMENUSEARCHWhen you combine great desire and tracking on a regular basis, you see BIG results. Adrienne is on fire! I couldn't believe the turnaround in the past few weeks. From solid greetings and closes from the
The past week has brought me a bunch of positives: 62% of my clients rebooked; my average ticket increased $3 per client; the new Chi polish line is awesome, and so is the new foot file I
It’s so exciting that Adrienne is finally making a name for herself and for her unique services. In a land that had never heard of "gel toes" she broke down the barriers by providing services to
I came to work a few days ago and found a new computer on my desk. What should have been a happy surprise instead induced a mild case of panic. I’m very much a creature of
Last week The New York Times published an article (“Never Too Young for That First Pedicure”) about young girls growing up too fast. Writer Camille Sweeney describes a 7-year-old’s birthday party at a Dashing Diva salon.
Another turnaround week in my appointment book has been very encouraging. I saw nine new clients. Several of those were a result of a marketing piece that gave a complimentary mini service, with a discount if
Wow, it’s so exciting to talk with Adrienne now — just a few weeks ago she was ready to throw in the towel, and now her business seems to be taking off! This past week proved
Well, it always amazes me that when you put a bug in someone's ear, great things come out of it! This past week has been a true eye opener for Adrienne. In our last conversation, one
Dan, Nadine, and I attended ISSE in Long Beach, Calif., last weekend. The best part of the tradeshow for us? We were able to hand out our brand new (finally finished!) salon menus. Nadine had picked
Adrienne and I are starting off the new year with a bang! To begin our process, I had Adrienne answer a number of different questions. The questions were based on future goals, 30 day goals, primary
Last week, we had a major design meeting to order everything that hadn’t yet been ordered. We tweaked the idea of the dividers between the manicure tables to incorporate beautiful 6-ft. high glass partitions. We’re commissioning
To kick off the new year, and this new project, Heather and I are beginning with laying out the map of what needs to be done to grow my business successfully. We have discussed how to approach
My favorite part of being an editor at NAILS Magazine is that I’m expected to visit a salon every month and get a nail service. By my count, I’ve been to 25 salons in the year
We’ve set up a temporary “pretend salon” at OPI’s North Hollywood headquarters. The idea might sound kind of weird at first, but I’d actually recommend it to any aspiring salon owner. Basically, the makeshift salon will
Here are several great ideas for holistic type services that are enjoyable for the client and profitable for you.
If you had an unlimited budgest, what would you do to make your salon more entertaining for clients?
What’s your opinion on service menus, when there’s a choice between a wide list of offered services versus a minimum list of offered services? Do you think it benefits the general public to offer many different