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“I never wanted to be in a job that would have me confined to an office pushing paper,” says Jenny Constantine, owner of a mobile nail service called Junique Nails, based in Diego Martin, Trinidad. That’s also one of the reasons behind her other career choice: police officer.
Faced with difficult personnel problems, salon owner Lois Burak was growing disillusioned with the beauty business. Enter Netty Mason, a waxing client who turned out to be Burak’s salvation.
Devonné Franks’ two careers couldn’t be more different. “Instead of making people feel good about themselves and look beautiful, I worry if I’m going to find something on their exam,” say Franks, who works as an MRI technologist in a hospital in Lima, Ohio, and also does nails at Shear Brilliance in Delphos.
Sitting in the crowd, listening as nailists explained new techniques or styles in Japanese, I found I wasn’t completely in the dark. Why not? Because I found out that what I had in common with everyone here was we all spoke a universal language — of nails.
In the modern retail environment of commodity services and prices, consumers will pay a premium for old-fashioned customer service. Try any (or all) of these 20 high-touch customer service tips.
Jessica Tedesco (Flushing, Michigan)
From nude to hot pink, nails were some of the season’s hottest accessories at the Spring 2008 fashion shows.
Sometimes we feel so much pressure to be more and do more for clients we overlook the elementary principles of customer service. But instead of fretting about what to do next, try going back to the basics.
Champagne and caviar are sophisticated; corned beef and cabbage are not. What else is sophisticated and what isn't?
Michelle Bouma, Splendid Nail Creations, Ponoka, Alberta, Canada
