A Vietnamese American Dynasty
The Fall of Saigon brought a wave of Vietnamese immigrants to the U.S. who ultimately helped build today's booming nail industry.
by Jayna Rust
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The Fall of Saigon brought a wave of Vietnamese immigrants to the U.S. who ultimately helped build today's booming nail industry.
Why do so many Vietnamese immigrants choose the nail industry as a profession? How did it all start? And what is the future of the nail industry based on the growth of a single ethnic group?
The question I throw out isn’t why aren’t Vietnamese salons doing more to improve their sanitation practices, but why isn’t the industry doing more to make compliance more practical? I
Asian immigrants opened up the world of professional nail care to new consumers, but they also triggered a steady decline of service prices. The long-term survival of the profession depends now on how well all nationalities can work together.
Starting at a refugee camp in Sacramento in 1975, the establishment of Vietnamese-owned nail salons in America paved the way for a new generation of beauty industry businesses.
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