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When Nadine Galli, OPI’s Southern California Regional Manager, visited Secrets for their monthly status meeting, she walked into a salon that was bustling with clients engaged in a myriad of salon services. The same clients were also leaving the salon having purchased the OPI retail products the salon now sells.
This month's Help Desk features the advice of Rima Kitsko, LaCinda Headings, Lin Halpern, Debi Waszut, and Mary Metscaviz.
When big distributors become even bigger, nail products often become less important in the distributors’ overall strategy.
If clients keep pouring money into your salon, but none of it is flowing into your pockets or the salon's coffers, it's time to re-examine your compensation structure. After all, why follow the competition's lead if the road heads toward bankruptcy?
How many times does a great idea come up in a meeting then it never gets carried out? We’ve found that the monthly status meetings are critical to helping us achieve our goals.
Says NAILS salesperson Michelle Mullen: "My first pedicure was causing me a little anxiety but Laura Mix, founder/VP of Footworks in Elk Grove, Calif., welcomed us with her lovely smile and I began to relax."
In the Land of the Rising Sun, nail care is rising in popularity. As manufacturers jockey for market share and brand loyalty, Japanese nailists bring a flair for nai design and a perfectionist streak that has the world watching.
There’s one name noticeably absent from NAILS’ 1998 Top 25 Competitors Ranking: Victoria Sozio. A veteran nail tech with over 50 competition wins to her credit, she had consistently placed on the Top 25 ranking in previous years.
After a hectic day on the trade show floor, what better place to go than the spa? And what better spa to go to in Chicago than Kiva?
