Behind the Scenes: Debbie Krakalovich

Award-winning salon owner Debbie Krakalovich was introduced to the nail industry when she herself was a nail-biting client.

The Writing on the Wall: Facebook Marketing

“Your Facebook wall is a conversation with your clients and should be engaging,” says Phil Evans of Salon Guru.

Run Your Business Like a Business

Salon owners who can master the art of entrepreneurship can stay profitable in any economy, according to the new book The A-List Salon: Insider Secrets of How Profitable Salons Wow Their Clients Every Day by Veronica Woods.

How did you come up with your salon’s name?

This month's Reader to Reader column shares the stories of salon naming from amusing to sentimental. 

Clients Take a Coffee Break

It’s the ritualistic aspect of everyone’s favorite pickme- up that draws people to the coffee-based treatments at Delphi Salon and Day Spa in Los Gatos, Calif.

Signature Services: Pineapple Citrus Pedicure

This flavorful pedicure invigorates clients with a homemade yogurt-pineapple sugar scrub and mask, and real citrus fruit slices in the pedicure basin.

Trend Watch: "Kawaii"

Japanese for “cute” and “adorable,” it’s an art and fashion style that frequently features cartoonish characters, flourishes like bows and hearts, and the color pink.

Kudos to the Media, from EOS Spa

Don’t Talk Products, Talk Business

Your distributor can be the greatest friend a salon business has –if you know how to use them properly,” says distributor Howard Hafetz.