Shining Star
Nails by Blasa Rizo, Rizo’s Hair Designs, San Antonio, Texas
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Embellishments are all the rage right now, and a popular trend called “Blackberry Bling” is all about beautifying your clients’ dialing digit. Named by celebrity manicurist Dawn Sterling of The Back Room Hand & Foot Spa at Carol’s Daughter in Harlem, N.Y., the trend features a basic manicure in one color and special embellishments or a different shade of polish just on the thumb and/or ring finger.
Disappointed that hairstylists have an abundance of edgy, beautiful tools (like tatted up blow dryers and flat irons), while nail techs have fewer choices when it comes to stylish implements, Anna Cobasky, salon owner and operator of Salon Designs in Glendale, Ariz., decided to give her nail brushes an edgy twist.
Attention-getting design and visual merchandising — the art of placing retail products in a way that increases sales — can give you a major advantage over your competition. Even if you don’t have a hefty visual merchandising budget, remember that creativity, initiative, and a sense of humor don’t carry a price tag. A visual strategist at Chute Gerdeman Retail shares 11 Dos (and a few Don’ts) to help you prepare for a successful holiday season.
"Go to where the media is!” says Nanette Miner, a small-business marketing expert and co-author of the book, 101 Media and Marketing Tips for Salon Owners, Stylists and Managers.
We asked fans on our Facebook page (www.facebook.com/nailsmag) to send us a picture of the most interesting thing they’ve ever embedded in a nail. From beads and feathers to hay (yes, hay!), here’s a look at a few of the images we received.
After teasing this giveaway on its Facebook page for several weeks, OPI today announced the details of its amazing 100,000 Fans promotion. If the company reaches 100,000 Facebook fans before Dec. 31, 2010, it will award 100
The ELLEGirl Model Search (ellegirlmodelsearch.com), an online photo-based contest, began in 2007 to empower women ages 13 to 25 to follow their modeling dreams while instilling the importance of self-confidence in an industry that’s often clouded by self-doubt.
The New York Times recently reported on the greening of San Francisco’s nail salons. In October, the City of San Francisco passed the country’s first Healthy Nail Salon Recognition ordinance. In what its backers call “a
Nubar’s Infinity UV Gel Kit contains everything you need to get started using gels. It has six colored gels, a clear builder, brush, prep, prime, and more. Infinity Traditional Gels are high-shine gels that can replace nail polish in a spectrum of colors.
