
Consumers Get an Intro to Essie
Essie Cosmetics debuted a new print advertising campaign to introduce founder Essie Weingarten to consumers.
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Essie Cosmetics debuted a new print advertising campaign to introduce founder Essie Weingarten to consumers.









Christrio’s Gelacquer Removable Gel System features a new gel brush with high-quality Kolinsky bristles, a choice of clear gels (Clear Builder or Permashine) that allows techs the flexibility to implement the best gel for the job at hand.
Cosmopolitan rolls out a bevy of beautiful polishes that are full of color and just right for spring.
AmericaNails’ LightSpeed is a versatile soak-off gel polish system that will cure under traditional UV lamps in minutes and under the Lightspeed LED Lamp in a matter of seconds.
Entity’s One Gel Technology encapsulates nanotechnology within the enhancement, making it easier than ever to create nails that are durable, glossy, and naturally beautiful.
Embracing the season of growth and renewal, the Aura Collection from Kiara Sky features stylish neutrals and cool pastel shades.
Gel II shows how to create a design fit for the beach with a sponge technique and water marbling technique.
Glamour's editors swoon over Essie's Allure
See how to create a lace-inspired design using gel.
Tammy Taylor demonstrates her new Gelegance gel-polish collection, Simple Sophistication. "This collection was inspired by the classic muted colors that are really easy to wear. These are my favorite types of colors because they go with everything and can be worn year round," says Tammy. The colors she uses are “Salted Caramel” a peach beige, “Everyday Aubergine” a plum rose, “Vintage Pink” a warm pink, and “Grey Rose” a lavender grey.