Graphic Design 101
Graphic design can make or break the image of a nail salon. Whether or not you have a consciously crafted image, your nail salon’s brand is expressed through the look of your salon materials.
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SEARCHMENUSEARCHGraphic design can make or break the image of a nail salon. Whether or not you have a consciously crafted image, your nail salon’s brand is expressed through the look of your salon materials.
Whether your aim is to compete professionally, or simply provide confident, skilled services, you must commit to practicing your craft.
Reiki, ear candling and teeth-whitening are just a few of the alternative services being offered in salons around the country.
Salon success handbook advises it is important to develop a working relationship with trainers in the industry.
With the country facing an economic slowdown of mass proportions, many in the industry are having to adjust the way they do business. But how much of our financial concerns can be blamed on the economy — and how much is simply the result of a change in the industry?
The lunch hour presents a unique time slot for you to draw in new customers who can try your salon “with no strings attached.” It’s also a time for regulars to pop in for a quick treat between their regularly scheduled appointments. Here are some great service ideas that’ll tempt clients.
Want a fresh new take on color choices for your nail clients? With colored acrylics, your only limit is your imagination.
Gathering with like-minded or neighboring businesses to mail your fliers together is just one of the ideas from "101 Media & Marketing Tips For Salon Owners, Stylists and Managers."
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Neil Ducoff, CEO of Strategies, gives a little economic advice.
NSI's Risé Carter offers some tips on saving money in the salon.
If you've got the room, why not round out your salon's offerings by introducing yoga to mix?
Three business-savvy spa consultants offer support to Star and Cuccio Naturalé customers.
Owner exercises good business sense by treating her employees to sample services at other salons.
Two brave techs traded spaces — and clients and product lines — for one day. Here’s their account of what happened…
Colored acrylic nails are a beautiful and eye-catching addition to the more standard pink-and-whites on your service menu. Increase your clientele and expand your creativity with all the colored acrylic possibilities.
Educator and nail tech, Dawn Bassett, shares her tips on successful marketing, promotions and networking.