“Do You Take Credit Cards?”

One way of enhancing your clients’ overall experience is to increase their convenience by offering alternate forms of payment. Here are some things you need to know if you accept credit cards.

Make It “Spa” in Five Steps

With Bonnie Waters at its helm, Changes Salon & Day Spa in Walnut Creek, Calif., transformed from an unassuming nail spa to an awarding-winning, full-service luxury spa. Waters just received the prestigious title Salon Entrepreneur of the Year for the Western United States at the 2008 Global Salon Business Awards. Here’s her advice on taking your salon to the next level.

How to Host a Successful Networking Event

To organize a networking event for nail techs takes an enormous amount of work and discipline, but the rewards are worth it. Learn the steps to make your event go off without a hitch.

On My Mind: Practice, Practice, Practice

Whether your aim is to compete professionally, or simply provide confident, skilled services, you must commit to practicing your craft.

Graphic Design 101

Graphic design can make or break the image of a nail salon. Whether or not you have a consciously crafted image, your nail salon’s brand is expressed through the look of your salon materials.

Off the Beaten Path

Reiki, ear candling and teeth-whitening are just a few of the alternative services being offered in salons around the country.

Reach Out to Your Instructors

Salon success handbook advises it is important to develop a working relationship with trainers in the industry.

Let’s Do Lunch

The lunch hour presents a unique time slot for you to draw in new customers who can try your salon “with no strings attached.” It’s also a time for regulars to pop in for a quick treat between their regularly scheduled appointments. Here are some great service ideas that’ll tempt clients.

Is Your Business Drying Up?

With the country facing an economic slowdown of mass proportions, many in the industry are having to adjust the way they do business. But how much of our financial concerns can be blamed on the economy — and how much is simply the result of a change in the industry?