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Orly International introduces a new sophisticated look in all company facets, including an updated logo, packaging, in-store displays, and a newly designed website. The redesigned orlybeauty.com features video tutorials, how-to tips and insight on color and nail trends This video takes viewers behind the scenes of Orly's evolution.
NAILS Next Top Nail Artist: Top 11 contestant, Danielle Costantino, from Cranston, R.I, created a set of 3-D gel sculptured nails across five nail tips based on the theme of Week 2 sponsor Bio Seaweed Gel’s fall/winter 2014 color collection In Too Deep.
NAILS Next Top Nail Artist: Top 9 contestant, Simone Gilbert from Melbourne, Australia, created her own set of “International Nails” inspired by Scotland, the country of her family’s origin. The design is on five nail tips using a combination of mediums.
Liina Leino shows how her entry in the NAILS Next Top Nail Artist Week 9 challenge moves. Challenge #9, sponsored by Bio Seaweed Gel, asked competitors to create their favorite neighborhood using 10 nail tips. See all of the Top 4 entries: NTNA S.4 Challenge #9: Paint the Town
Elevate your tip service with the OPI GELevate™ Extension System, featuring tailor-made Soft Gel Tips, GELevate 4-in-1 Builder with Intelli-Builder Technology and the Lightening Flash Cure Gel Lamp. This new system from OPI allows for flawless tips in no time.
Alessandro artistic director Frank Schäberle helps with valuable tips and tricks when using Striplac peel-off UV/LED polish. To peel it off, use the Striplac Peel-Off Activator, a water-oil mixture, apply generously to the cuticles and polish and leave it on for three minutes, then apply another layer to the edges and polish before gently and slowly peeling it.
For NTNA Challenge 9, sponsored by Gel II, contestants were asked to create a Hawaii-themed 3-D nail design across 10 nail tips (not shown on actual hands). The design must include a volcano. Here is Carly Snyr’s entry. See all four entries here.
What are some inexpensive ways to build my clientele? Heather Goodwin, Inspiring Champions: Driving new traffic into the salon is something that we are all looking for ways to do. Unfortunately, direct mail, magazine advertising, and fliers
NAILS Next Top Nail Artist S. 5 Challenge #4 sponsored by ibd asked contestants to create a love story gone wrong using 10 nail tips, using only ibd products and China Glaze embellishments. Click here to see all nine entries. Here is Dana's entry.
NAILS Magazine talked to blogger Hannah Pearlman about reaching nail art nirvana.
