As salons approach their busiest season of the year—traditionally the high season for gift certificate sales as well—it’s not a bad idea to think about how to make the most out of gift certificate sales and hot to turn those potentially one-time clients into long-term clients.
There’s something in the air in your salon. In fact, there’s a lot of somethings — acrylic monomers, treatments, polishes, and nail filings, for starters. Clear the air by investing in a ventilation solution that catches the smells at the source.
I love the trend of nail art exhibits open to the public, and I'm thrilled to see it continue through 2013.This month, 24k Studios in San Francisco takes a unique spin on the nail art exhibit,
One of the reasons clients love gel-polish is because it provides a longer-lasting manicure (or pedicure) when compared to lacquer. With most gel-polishes promising to last two weeks or more, there was a 20% uptick in 2013 (according to NAILS Big Book 2013-2014) in gel-polish services to meet growing client demand. While lacquer hasn’t disappeared from everyone’s radar, a new breed of it might give gel-polish a run for its money.
Five o’clock isn’t necessarily quitting time for all techs, stylists, and massage therapists. Salons and spas across the country have started tapping into new markets by staying open late — and not just 7 p.m. late, but 9, 10, or even 12 a.m. late.