Essie Cosmetics Acquired by L'Oreal USA
In April, Essie Weingarten announced the eponymous company she founded in 1981 was acquired by L’Oreal USA.
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In April, Essie Weingarten announced the eponymous company she founded in 1981 was acquired by L’Oreal USA.
Gel II presents The Steam Remover, a more effective and time- efficient way to remove gel-polish.
Essie Cosmetics debuted a new print advertising campaign to introduce founder Essie Weingarten to consumers.
Get the perfect application every time with these helpful tips from Essie's lead educator, Rita Remark.
Today, the company offer more than 200 polish shades, and the line has expanded to include nail treatments, a spa line, and other cosmetics.
Feel the festive spirit with Essie’s limited-edition palette of six shimmering shades inspired by the dazzling bows and winter snows of the holiday season.
Rita Remark for Essie created a simple, youthful nail design for Brandon Maxwell's NYFW show.
Robyn Schwartz of Grand Forks, British Columbia, Canada, has no problem making these streaky-clean gel art designs on a regular basis, she says. The secret is in the thin layer of uncured clear gel.
Essie's newest nail color line, Expressie, dries in about one minute and doesn't need base or top coat.
Actress Carey Lowell adds Essie polish in Bold & Beautiful to her Winter Hot List in December's Allure magazine.