NAILS invited guest editor and NAILS Next Top Nail Artist Season 5 winner Valerie Ducharme to give our readers advice on a topic she felt relevant to the industry. Being the artist that she is, she chose to discuss creativity.
It’s savvy to make the effort to cultivate relationships with your salon’s business neighbors. That can mean literally the store on the other side of the wall or it can mean the retail boutique two miles down the road that targets a similar demographic as your business.
This three-piece kit contains white, light pink, and dark pink powders to create a traditional French manicure by day that transforms to emit an eye-catching luminous glow at night.
One good thing about the recession is it’s forcing businesses to come up with smarter and more creative ways of better servicing customers. On that note, I recently learned of a salon owner who uses clever
Have you been using Twitter as a way to promote your business? Whether you use 140 characters or less to share appointment openings, Instagram photos, or retweet your favorite clients, this social network is a must for the modern day nail artist.
Nail tech and salon owner Maisie Dunbar discusses her skin and make-up line, BluffaJo Cosmetics.
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