Congrats to the Scratch Stars Winners!
Huge congrats and hugs to the winners of the Scratch Stars Awards across the pond!
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Huge congrats and hugs to the winners of the Scratch Stars Awards across the pond!







Bio Seaweed Gel knows nail techs love emojis and sparkle, so they came up with a limited-edition pin featuring black sparkly nails.
Essie expands their line of Gel Couture polishes to include 18 new, runway-inspired shades, available only for salons.
Not surprisingly, it takes a scientist to describe the science behind today’s gel technology. We asked some experts in the field to explain what makes gels gel — and the best ways to remove them.
Jennifer LeBlanc, marketing director for Salon Rootz in Medina, Ohio, found success in offering services to schedule clients through courtesy calls.
We're already two days away from finishing the first module and it feels like we just started.
In addition to strutting down the runway in trendy bikinis and one-pieces, models' hands were also perfectly manicured thanks to four techncians.
Artist’e by Bio Seaweed Gel gives traditional color gel an easy-to-control water gel art effect. To win Artist'e, leave a comment on this blog post and tell us what nail art design you are most excited to try.
Gel II’s Magnetic Cat Eye Reaction Gel Polish lets you create fierce nail designs with magnetic gel-polish that also changes color.
UV gels remain the most popular nail medium in modern Germany, where nail professionals typically specialize in either hands or feet (not both).