Five Ways to Ensure Your Marketing Video Will Suck
Jennifer Santoro of InVidz Smart Video Technology outlines five factors that will destine your video for failure.
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Jennifer Santoro of InVidz Smart Video Technology outlines five factors that will destine your video for failure.









Even the most hard-core nail abusers can be “made over” with regular professional manicures. Use before and after photos to promote the makeover to other clients.
Give your clients a taste of summer.
I hope this tutorial video will help you unravel the mystery of the liquid-and-powder smile line.
Looking for ways to help your client switch it up and try something new? An easy way is to make suggestions based on what she already likes. Here are a few popular services along with alternate or complementary ones that she just might make a permanent part of her routine — and will add more money to your bottom line.
Young Nails' Habib Salo and Tracey Reierson discuss walk-in salons and how to deal with competition.
Are you secretive or do you love to share all you know and have with your fellow nail techs?
Cuccio Naturale disposable slippers and toe seperators
With just a few tools in your kit, you can create beautiful watercolor, marbling, and ombre looks quickly and easily so your clients can get in and out with the nail art they envisioned. Meet the tricks of the trade: Gelish Blooming Gel and Xpress Dip Ombre Coat for effortless nail art application.
Sponsored by Gelish
Watch as Gelish educators use their expertise to answer your questions about product, application, and much more. The pros will also be sharing some of their newest design inspirations and teaching you some quick and easy tips for nail art success of your own. This exclusive series is a must-see for anyone looking to improve their design skills. Stay tuned for episode two.