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Editor Hannah Lee went to Germany with nail tech and celebrity manicurist Elsbeth Schuetz where she attended a tradeshow in which the nail section alone spanned across two pavillions with massive booths.
Do you ever test things out that your clients complain about? There have been some mentions about water, chlorine, and generally common summer vacation activities causing challenges with nail coverings. It is not every day that
Elsbeth Schuetz demonstrates how to do Charming Cherries nail art.
Whether you're with him or her, nail art is something we can all get behind.
One in four women and one in nine men who walk through your salon door are potential victims of domestic violence. Read on to find out how can you spot it and what you should do about it.
Almost all educators in this industry can teach. Only a few, though, have both the combination of technical skills and personal charisma to motivate and inspire.
The industry, and I personally, lost a dear friend recently when NAILS sales rep Helen Vanegas died.
Elsbeth Schuetz of Orange, Calif., shows how to make this untraditional wedding nail art.
Get back to your inner child with this month's fall polish preview. Not just for little girls, our paper dolls make dressing up your clients' nails as easy as child's play -- now snip to it!
Satisfy everyone's taste with this imaginative assortment of bridal nails.
