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If so, you’re most likely already familiar with the latest spa marketing buzzwords identified by Spa Finder in its 2007 trends forecast. For those of you who are not yet fluent in the lingo, this glossary provides a translation.
With a growing number of choices, you have to work hard to stand out from the competition and bring your salon’s brand to life. The good news is that creativity trumps dollars every time! A retail design firm shares its advice for how to adapt.
SpaRitual introduces a new category, Top Effects, adding dimension and versatility to any nail lacquer. Transform polish from basic to breathtaking with these multi-dimensional top coats.
The Rhythm Collection features new colors for spring.
SpaRitual’s Well-Connected Massage Cream helps calm the mind and soothe the skin.
The secret ingredient in this pedicure by Lotus Salon in Hawley, Pa? Beer.
The ISSE Show last week saw tried-and-true manufacturers and techs doing business as usual during these tough economic times. The word around the show was that the first day’s turnout was a little low, but that it picked up on Monday when the salon workers had the day off.Above, Greg Salo of Young Nails, was as excited as ever to educate techs at the show.
Since landing my job at NAILS Magazine there has been something a little hard for me to admit: it’s been a long time between manicure and pedicure appointments. In fact, I have only had one professional
SpaRitual’s new Cuti-Cocktail Pen and Pusher offers a soothing cuticle treatment while also having a hard pusher for cleaning the nail plate.
