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In The Know|News|Aug 2, 2017

Kupa Acquires Nailebrity

Richard Hurter, president and CEO of Kupa Inc., has announced the acquisition of Nailebrity. Elaine Watson will be retained as executive vice president. 

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Business|Articles|Aug 8, 2016

How to Launch Your Product

If you’re a nail technician there’s no shortage of goals that can be accomplished in this industry. Some technicians dream of winning competitions or taking on celebrity clients. But for others, the dream is to launch a successful product. Take it from those who have done this before, a great idea doesn’t necessarily translate into a smooth debut. Learn from these professional case studies what it takes to sell your invention to your peers with maximum impact. 

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