Marketing & Promotions

Learn the Keys to Reinventing Yourself

What do Madonna, Steve Jobs, and Vicki Peters all have in common? They continue to be at the top of their field and the top of their game by constantly reinventing themselves. What could you have in common with these movers and shakers? More than you might think!

Maisie Dunbar

Did you have a long-term career plan when you began in the beauty industry?

MD: No. I did not have a long-term plan when I entered the industry.

Did you set goals and track your progress?

MD: No. I did not set goals until one year into the industry.

What was your first job in the beauty industry and what was your educational background to get there?

MD: My first job was a manicurist in a barber shop and the only educational background I had at that time was a license and my degree in computer information systems.

How long did you work at that job in the same capacity?

MD: I worked there six months.

What was your next move?

MD: I moved to a very busy hair salon because I was trying to build my clientele and at that time, men did not get their nails done as they do now.

How did you transition into your next career and what education did you take to get there?

MD: I took CND classes with my local distributor as well as attended trade shows to develop and perfect my skills.

How long did you work at that job in the same capacity?

MD: I worked at the second salon for one year and then the owner move to Florida.

What inspired the next transition and what was it?

MD: After I left that salon, I went to an even busier hair salon, and I rented the back space and I worked day and night to build my clientele. I was at work 5 a.m. to 6 p.m. with no one on my book, but I was very diligent and soon enough people decided to give me a try and once they tried me, customer service won them over and most of them are with me today.

Again did you have to take any additional education for the career move?

MD: I am committed to excellence and part of that is my commitment to education. I will take any business or technique class to improve my skills or to equip me with knowledge. I am still taking classes. I take at least 10+ classes a year — nails, skin, and body classes. With me having my makeup line, I have added another project I have to keep learning about. I love to learn!

Did you deliberately set out to change and grow your career path or did it just evolve?

MD: Yes, I did set out to change my career path. I wanted to be the best if not one of the best.

Did you work with mentors or coaches?

MD: I have never had someone to coach me other than my loving mother – may her soul rest in perfect peace. But there are people in the industry I share my passion and thoughts with: Jan Arnold, Robert Andrews of Robert Andrews Day Spa, Geno Stamporo, and Bruce Johnson of Avatar Salon and Wellness Spa.

What is your advice for newcomers in the industry?

MD: The best advice I have for newbies is to partner with a salon and people who are doing what you would like to do. Remember that success is not going to happen over night. Just stay consistent and practice perfectly every time. Find a good mentor, and never stop learning. Be a green apple and strive to become a red apple. When you stop learning, you stop living.

What’s next for you?

MD: What’s next for me is reinventing my image and business and creating an international market for my cosmetics line Bluffa Jo Cosmetics. Stay tuned. It is exciting.

Keywords:   business     combatting burnout     marketing/promotions     preventing burnout  



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