Business > Business Management

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How to Start Your Own Polish Line

February 24, 2017  | Article

The beauty industry may be one in which you can allow your creativity to flow, but if your goal is to launch your own polish line, you’ll need a roadmap to get you to from conception to finished product. Here’s some advice from an indie polish maker who has successfully made the journey from nail tech to entrepreneur.   

Keywords: branding   Diamond Cosmetics   how-to guides   starting your own business  

4 Ways to Build Your Email List

February 23, 2017  | Article

John Rigo, a content marketer with small business technology platform Booker, offers these four tips for building your client email list.

Keywords: business building   email marketing  

NAILS Cover Tech Contest Winner Teaches at Local Libraries

February 20, 2017  | Article

Nail tech Celine Cumming brings the joy of nails to the teens and preteens who take her nail art classes at local libraries in Delaware.

Keywords: nail art   teaching  

Beauty Jobs Still Hard To Fill

February 17, 2017  | News

If you’re finding it tough to staff your salon with qualified professionals, you’re not alone.

Keywords: hiring nail technicians   Industry News  

Crowdsourcing: What’s your favorite service or part of a service to perform?

February 16, 2017  | Article

This month we asked nail techs: What’s your favorite service or part of a service, to perform and why?

New On-Demand Beauty App Seeks Nail Techs

January 30, 2017  | Article

Mobile beauty app Joiful is inviting nail techs, hairstylists, makeup pros, massage therapists, and estheticians to join its community of world-class artists. 

Keywords: smartphone apps   technology  

Discussing Women and the Economy with OPI's Co-Founder

January 27, 2017  | News

She went from doing everything at OPI (including cleaning the floors) to being deemed the “First Lady of Nails.”

Keywords: OPI   Suzi Weiss-Fischmann  

Person * Place * Thing: Yuliya Normand

January 27, 2017  | Article

Ukrainian-born nail tech Yuliya Normand shares the inspiration behind her success as a Entity Beauty Global Artist Educator. 

Keywords: Entity Beauty   Person*Place*Thing  

Salon Gives Clients Personalized Welcome Sign

January 26, 2017  | Article

At Elan Hair Studio, a full-service salon located in Sea Girt, N.J., they’ve learned that a little personalization goes a long way in keeping clients happy.

Keywords: client relationships   customer service  

Google Creates Virtual Tour for Tenessee Salon

January 26, 2017  | News

he online tour gives potential visitors the ability to take Google’s Street View right into the salon, allowing them to see every inch of it.

Keywords: online networking   technology  

Nail Art Competition Held in Nigeria

January 25, 2017  | News

More than 200 nail artists from Nigeria and neighboring West African countries applied, and 20 applicants were then chosen to compete.

Keywords: competitions   international   nail art contests  

On My Mind: Share the Love

January 20, 2017  | Article

This is the month more than any other when the word “love” gets thrown around, so I say embrace the sentiment and look for ways to spread the affection among your clients, coworkers, and peers.

Keywords: dealing with coworkers   On My Mind   Valentine's Day nail art  

25 Time Wasters to Stop Doing Immediately

January 19, 2017  | Article

If time is money, think of saving it as giving yourself a raise. Examining your routine to see if you’re guilty of any of these common technical time-wasters and business inefficiencies could help de-stress your day and add to your bottom line.  

Keywords: time management   time-saving tips  

5 Ways to Turn Your Salon into a Competitive Brand

January 9, 2017  | Article

The best salons today are outperforming their competitors by standing out — and they do this through strategic branding and design.

Keywords: branding   business building   how-to guides   marketing/promotions  

Is Your Website Mobile Friendly?

December 28, 2016  | Article

To check whether your salon website is usable and attracts clients on mobile devices, Salon Guru's Phil Evans has some advice. 

Keywords: advertising/promotions   communicating with customers   websites  

Encyclopedia

Small area of living tissue directly below the proximal nail fold; contains nerves together with lymph and blood vessels; produces nail cells and...
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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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