Marketing & Promotions

Make 2010 Your Best Year Ever

Log onto www.nailsmag.com/2010project for business building and winning marketing ideas.

Take a crash course in success. In July, NAILS launched the Twenty Ten [2010] Project to help salon owners and techs looking to build their businesses and start the new year off right. A series of weekly e-newsletters, topics have included:

  • Gaining exposure for your business
  • Becoming the “it” place to party
  • Adding a new service and creating a buzz
  • Guerilla marketing
  • Creating a VIP club
  • Novel marketing ideas

It’s not too late to catch up on all 22 e-newsletters. Just log onto www.nailsmag.com/2010project.

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Pedicure spa is the term used to describe the piece of salon equipment used for a luxurious pedicure service; it usually involves a whirlpool tub...
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