Marketing & Promotions

Use Mobile Marketing to Drive Traffic

Peekaboo Mobile is a free smartphone app that enables the user to pull up a map on her screen that shows all businesses within 50 miles of her current location that are offering some type of immediate offer.

Peekaboo Mobile is a free smartphone app that enables the user to pull up a map on her screen that shows all businesses within 50 miles of her current location that are offering some type of immediate offer. The app provides business owners with an easy, affordable way to attract new customers, drive sales, and increase brand awareness. Salon owners can use Peekaboo to alert users about last-minute or short-term deals to encourage impulse purchases, attracting only people who are in that area. Business owners have complete control over the number and type of offers. Peekaboo charges a flat monthly fee and offers the flexibility to post offers whenever and for as long or as short as the business owner wants.

"It’s a great way for nail salon owners to test our promotions and see what works and what doesn’t work," says Ben Dolgoff, co-founder and COO of Peekaboo Mobile. "For instance, if a salon owner knows she is slow during the 2 p.m. hour every Tuesday, she could offer a manicure special that’s valid just for that time frame."

For more information, go to www.nailsmag.com/fifi/14442.

Keywords:   marketing/promotions  

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